AI Insights · Timothy · April 2022
Top 5 Delivered Meal Kits and Specialty Foods Apps in South Africa Q1 2022
Discover the performance of the top 5 delivered meal kits and specialty foods apps in South Africa during Q1 2022, including trends in downloads, revenue, and active users.
In Q1 2022, the top 5 delivered meal kits and specialty foods apps in South Africa showed varied performance in terms of downloads, revenue, and active users. Data from Sensor Tower highlights the trends for Vivino: Buy the Right Wine, HelloFresh: Meal Kit Delivery, eMeals - Healthy Meal Plans, Green Chef: Healthy Recipes, and Gousto.
Vivino: Buy the Right Wine experienced a fluctuating trend in both weekly revenue and downloads. Weekly revenue ranged from $7 to $14, peaking twice in the first and last weeks of March. Downloads saw significant spikes, reaching around 1.4K in the first week of January and 1.1K in late January. Active users peaked at 6.7K in early January, gradually stabilizing around 5.5K to 6K throughout the quarter.
HelloFresh: Meal Kit Delivery showed steady growth in its weekly downloads, with notable peaks of 473 in early January and 363 in late January. Active users consistently hovered around 2.1K to 2.5K, demonstrating a stable user base throughout the quarter.
eMeals - Healthy Meal Plans had modest download numbers, with a significant peak of 92 in late January. Active users peaked at 102 in late January, with a mostly stable trend between 40 and 90 for the remainder of the quarter.
Green Chef: Healthy Recipes showed a gradual increase in weekly downloads, reaching a peak of 42 in mid-March. Active users also saw a rise, peaking at 26 in the third week of March.
Gousto had relatively low download numbers, peaking at 13 in late December and maintaining low activity throughout the quarter. Active users remained constant at around 20.
For more detailed insights and data, visit Sensor Tower.
